EVERLYTIC - Website Redesign for Marketing Growth

A modern, conversion-driven marketing website designed to communicate Everlytic’s value across multiple industries.

2. Retail Industry Page — Email is Retail’s #1 Sales Channel

A targeted landing page designed to translate Everlytic’s value into retail-specific outcomes.

Key elements:

  • Bold hero supporting a retail persona

  • Simple benefit tiles (“Drive repeat purchases”, “Grow loyalty”...)

  • Scrollable customer testimonials

  • What sets us apart

  • Outcome-driven copy

  • Clear CTA components (“Book your Everlytic demo today”)

Project Highlights

✔ Modular, scalable layout system
✔ Strong information hierarchy
✔ High-converting hero sections
✔ Industry-specific visual storytelling
✔ Reusable components for future pages
✔ Conversion-focused structure and CTAs
✔ Improved clarity for non-technical audiences

Outcome

The redesigned pages deliver a clear, modern, and scalable marketing framework for Everlytic.


Early feedback from internal stakeholders highlighted improved clarity, stronger brand presence, and increased confidence in presenting Everlytic’s value to prospects and partners.


Project Overview

Client: Everlytic
Role: Senior UX/UI Designer
Scope: Website UI/UX · Landing Pages · Illustration Direction

Everlytic needed a refreshed marketing site that communicated its core value clearly across industries while supporting conversion, consistency, and future scalability.

My role was to redesign key pages and create a modular layout system that could expand with the business.

The Challenge

Create a marketing experience that:

  • Clearly communicates Everlytic’s capabilities

  • Educates users on industry-specific benefits

  • Uses strong hierarchy + clean visuals

  • Aligns with the new brand direction

  • Drives demo bookings and conversions

  • It is easy for internal teams to scale

The Solution

Two high-impact pages built around clarity, structure, and storytelling:

1. Homepage — Powerful Communication Starts Here

A refreshed hero, benefit breakdowns, feature highlights, and a modular system for testimonials, industry cards, and pricing.

Key features:

  • Strong, bold hero

  • Clean content blocks

  • Industry cards

  • Testimonial carousel

  • Modular features list

  • Pricing and CTA section

  • Consistent visual language

Computer monitor displaying a website for Everlytic with a promotional message about email marketing, featuring a smartphone graphic and logos of various businesses.
Screenshot of a website promoting Everlytic, a retail email marketing platform. The page features a header, a main banner about email as a top sales channel, sections on platform benefits, customer testimonials, and a demo booking form. There are colorful icons, a woman working on a laptop, and bright green call-to-action buttons.
A computer monitor displaying a website for Everlytic, a communication platform, with a white keyboard and mouse on a white desk.
Digital mockup showing multiple overlapping screens displaying website and app interfaces with colorful graphics and text.

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